Director of Growth & Marketing| Blavity, L.A.
Blavity, Inc. is a venture-funded technology and new media company, which was founded in 2014 with the simple idea of enabling Millennials of Color to tell their own stories. Today, we are home to the largest network of platforms and lifestyle brands serving the multifaceted lives of black millennials through original content, video and unique experiences. The company has grown into a market leader for black media, reaching 30 million millennial per month through its growing brand portfolio; Blavity, 21Ninety, AfroTech, Travel Noire, and Shadow and Act. We are 5 brands with one vision and limitless opportunity!
Assembled of passionate, high-energy, and focused rock-stars, our Blavity Team creates and executes with our values at the forefront of mind:
Love of Community
Transparency and Communication
Collective Responsibility
Fail Fast
Blavity, Inc. is continuously looking for new team members to help us continue to scale, cultivate our community, and advance our strategic direction. We are headquartered in Downtown LA, and have a satellite work space in Atlanta. Join us!
The full-time Director of Growth and Marketing is responsible for formulating and implementing long-term multi-channel growth marketing strategies/ guide the company’s growth trajectory across Blavity, Inc.’s portfolio, and its digital offerings. Through the development of data-driven information, this position effectively grows unique visitors and scales engagement, in addition to strategically developing and carrying out company-wide paid marketing for organic and branded campaigns. This is a highly collaborative position, partnering with key stakeholders across the organization to lead the brand marketing team, optimize traffic-building partnerships, design our influencer strategy and drive organic growth.
The ideal candidate is experienced in leading integrated digital Marketing Teams (agencies or multi brand), creating and executing an audience development strategy, and has been a key stakeholder of product, creative & engineering organizations. Additionally, they have the ability to lead strategic direction, makes data driven decisions, and strategically manages human, financial, and information resources.